Alumni Spotlight: Elaine Yu

August 26, 2015


We’re kicking off a new series on the blog today and we can’t wait to share it with you!


Each month we’ll be spotlighting a Paid Stylist alumni from around the country and the globe to give our readers a sense of the amazingly talented and diverse women who go through our program. They’ll be sharing about their journey to becoming a personal stylist along with a few of their favorite styling tips and tricks.

This month we’re featuring Elaine Yu!


Q. Where in your city is your favorite place to shop with clients? Any hidden gems you'd like to share?

I usually take my clients to The Short Hills Mall for all the basics because it has everything from LOFT to Neiman Marcus. For special pieces like unique accessories, shoes or handbags I'll research online or browse shops in The Village or Meatpacking District in NYC. My favorite online retailer is Shopbop.


Q. What are your favorite styling tips and/ or tricks?

I think the most important styling tip I can share is to listen to your clients. It sounds simple. And so obvious. But it always surprises me how little people actually listen. Every client is unique and there is no formula or one-size-fits-all strategy. I've never been a fan of the "if you're pear shaped you should wear this" type of styling advice. Our service is personal and tailored to the individual and being a successful personal stylist starts with listening.


Once you get to know your clients, I think it's important to highlight one style element that communicates their personality or brand. This can be with a special accessory or a unique print - something that says "this is what I'm about" without having to speak. For me, I'm naturally drawn to geometric prints that say "I'm fearless", "Call me creative", and "I don't take myself too seriously!"


Check out Elaine’s blog here and follow her on Instagram here.

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